Color

#b77bd5

#b77bd5
hex#b77bd5
rgbrgb(183, 123, 213)
hslhsl(280, 52%, 66%)
oklchoklch(0.678 0.143 313.7)
Closest name: Lavender (#b56edc)Relative luminance 0.2904

Colors that go with #b77bd5

Medium Sea Green, Amber and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#99d57b

#8a7bd5 · #d57bc6

#d5b77b · #7bd5b7

Split-complementary

Open in tool →

#c6d57b · #7bd58a

#d58a7b · #99d57b · #7bc6d5

Contrast

#b77bd5 as textRatioAAAA largeAAAFix
Aaon white
3.08:1failpassfail
  • AA: use #a254c9 as the text (4.52:1)
  • AAA: use #7e33a3 as the text (7.27:1)
  • AA: or shift the background to #2b2b2b (4.59:1)
Aaon black
6.81:1passpassfail
  • AAA: use #b97fd7 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b77bd5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b77bd5 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b77bd5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b77bd5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b77bd5-b99fc1-b8cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md