Color

#b77bb3

#b77bb3
hex#b77bb3
rgbrgb(183, 123, 179)
hslhsl(304, 29%, 60%)
oklchoklch(0.663 0.106 329)
Closest name: Berries Galore (#ab7cb4)Relative luminance 0.2749

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7bb77f

#9d7bb7 · #b77b95

#b3b77b · #7bb3b7

Split-complementary

Open in tool →

#95b77b · #7bb79d

#b79d7b · #7bb77f · #7b95b7

Contrast

#b77bb3 as textRatioAAAA largeAAAFix
Aaon white
3.23:1failpassfail
  • AA: use #a45ba0 as the text (4.58:1)
  • AAA: use #7d4579 as the text (7:1)
  • AA: or shift the background to #292929 (4.5:1)
Aaon black
6.5:1passpassfail
  • AAA: use #bc85b8 as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b77bb3 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b77bb3 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b77bb3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b77bb3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b77bb3-c19fba-8ecb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md