Color

#b73cb9

#b73cb9
hex#b73cb9
rgbrgb(183, 60, 185)
hslhsl(299, 51%, 48%)
oklchoklch(0.579 0.212 327.2)
Closest name: Amora Purple (#bb22aa)Relative luminance 0.168

Colors that go with #b73cb9

Sea Green, Dark Cyan and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3eb93c

#783cb9 · #b93c7c

#b9b73c · #3cb9b7

Split-complementary

Open in tool →

#7cb93c · #3cb978

#b9783c · #3eb93c · #3c7cb9

Contrast

#b73cb9 as textRatioAAAA largeAAAFix
Aaon white
4.82:1passpassfail
  • AAA: use #8d2e8e as the text (7.21:1)
Aaon black
4.36:1failpassfail
  • AA: use #bb3dbd as the text (4.52:1)
  • AAA: use #d074d2 as the text (7.11:1)
  • AA: or shift the background to #fafafa (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b73cb9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b73cb9 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b73cb9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b73cb9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b73cb9-c19fbd-96cb62-2d1f27-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md