Color

#b40482

#b40482
hex#b40482
rgbrgb(180, 4, 130)
hslhsl(317, 96%, 36%)
oklchoklch(0.514 0.216 345.3)
Closest name: King’s Plum Pie (#b3107a)Relative luminance 0.114

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#04b436

#8e04b4 · #b4042a

#82b404 · #0482b4

Split-complementary

Open in tool →

#2ab404 · #04b48e

#b48e04 · #04b436 · #042ab4

Contrast

#b40482 as textRatioAAAA largeAAAFix
Aaon white
6.4:1passpassfail
  • AAA: use #a50377 as the text (7.29:1)
Aaon black
3.28:1failpassfail
  • AA: use #dc049f as the text (4.56:1)
  • AAA: use #fb50cb as the text (7.11:1)
  • AA: or shift the background to #d9d9d9 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b40482 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b40482 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b40482
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b40482 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b40482-c19fb3-77cb62-2d1f23-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md