Color

#b278ba

#b278ba
hex#b278ba
rgbrgb(178, 120, 186)
hslhsl(293, 32%, 60%)
oklchoklch(0.655 0.115 322.5)
Closest name: Berries Galore (#ab7cb4)Relative luminance 0.2644

Colors that go with #b278ba

Charcoal, Medium Sea Green and Medium Slate Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#80ba78

#9178ba · #ba78a1

#bab278 · #78bab2

Split-complementary

Open in tool →

#a1ba78 · #78ba91

#ba9178 · #80ba78 · #78a1ba

Contrast

#b278ba as textRatioAAAA largeAAAFix
Aaon white
3.34:1failpassfail
  • AA: use #a15aaa as the text (4.61:1)
  • AAA: use #794280 as the text (7.23:1)
  • AA: or shift the background to #262626 (4.53:1)
Aaon black
6.29:1passpassfail
  • AAA: use #ba86c1 as the text (7.27:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b278ba as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #b278ba
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b278ba and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b278ba-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md