Color

#b072df

#b072df
hex#b072df
rgbrgb(176, 114, 223)
hslhsl(274, 63%, 66%)
oklchoklch(0.661 0.166 308.8)
Closest name: Lavender (#b56edc)Relative luminance 0.2659

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a1df72

#7972df · #df72d8

#dfb072 · #72dfb0

Split-complementary

Open in tool →

#d8df72 · #72df79

#df7972 · #a1df72 · #72d8df

Contrast

#b072df as textRatioAAAA largeAAAFix
Aaon white
3.32:1failpassfail
  • AA: use #9d50d7 as the text (4.6:1)
  • AAA: use #7c2abb as the text (7.23:1)
  • AA: or shift the background to #262626 (4.55:1)
Aaon black
6.32:1passpassfail
  • AAA: use #b77ee2 as the text (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b072df as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b072df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b072df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b072df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b072df-b79cc4-c2cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md