Color

#af73dd

#af73dd
hex#af73dd
rgbrgb(175, 115, 221)
hslhsl(274, 61%, 66%)
oklchoklch(0.661 0.162 308.7)
Closest name: Lavender (#b56edc)Relative luminance 0.266

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a1dd73

#7a73dd · #dd73d6

#ddaf73 · #73ddaf

Split-complementary

Open in tool →

#d6dd73 · #73dd7a

#dd7a73 · #a1dd73 · #73d6dd

Contrast

#af73dd as textRatioAAAA largeAAAFix
Aaon white
3.32:1failpassfail
  • AA: use #9d53d5 as the text (4.53:1)
  • AAA: use #7c2db9 as the text (7.16:1)
  • AA: or shift the background to #262626 (4.55:1)
Aaon black
6.32:1passpassfail
  • AAA: use #b680e0 as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #af73dd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#af73dd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #af73dd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #af73dd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/af73dd-b79cc4-c2cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md