Color

#ae997a

#ae997a
hex#ae997a
rgbrgb(174, 153, 122)
hslhsl(36, 24%, 58%)
oklchoklch(0.693 0.05 77.4)
Closest name: A Frond in Need (#9f9978)Relative luminance 0.3319

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7a8fae

#ae7f7a · #a8ae7a

#7aae99 · #997aae

Split-complementary

Open in tool →

#7aa8ae · #7f7aae

#7aae7f · #7a8fae · #ae7aa8

Contrast

#ae997a as textRatioAAAA largeAAAFix
Aaon white
2.75:1failfailfail
  • AA: use #887353 as the text (4.54:1)
  • AAA: use #65563e as the text (7.11:1)
  • AA: or shift the background to #333333 (4.59:1)
  • AAA: or shift the background to #0d0d0d (7.07:1)
Aaon black
7.64:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ae997a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ae997a reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ae997a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ae997a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ae997a-c4b99c-62bfcb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md