Color

#ae2476

#ae2476
hex#ae2476
rgbrgb(174, 36, 118)
hslhsl(324, 66%, 41%)
oklchoklch(0.512 0.188 349.7)
Closest name: King’s Plum Pie (#b3107a)Relative luminance 0.1157

Colors that go with #ae2476

Crimson, Denim and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#24ae5b

#a024ae · #ae2431

#76ae24 · #2476ae

Split-complementary

Open in tool →

#31ae24 · #24aea0

#aea024 · #24ae5b · #2431ae

Contrast

#ae2476 as textRatioAAAA largeAAAFix
Aaon white
6.34:1passpassfail
  • AAA: use #a1216e as the text (7.1:1)
Aaon black
3.31:1failpassfail
  • AA: use #d42b90 as the text (4.55:1)
  • AAA: use #e26fb4 as the text (7.17:1)
  • AA: or shift the background to #dbdbdb (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ae2476 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ae2476 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ae2476
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ae2476 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ae2476-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md