Color

#ada790

#ada790
hex#ada790
rgbrgb(173, 167, 144)
hslhsl(48, 15%, 62%)
oklchoklch(0.727 0.033 95)
Closest name: Moorland (#a6ab9b)Relative luminance 0.3854

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9095ad

#ad9890 · #a4ad90

#90ada7 · #a790ad

Split-complementary

Open in tool →

#90a4ad · #9890ad

#90ad98 · #9095ad · #ad90a4

Contrast

#ada790 as textRatioAAAA largeAAAFix
Aaon white
2.41:1failfailfail
  • AA: use #7b755b as the text (4.63:1)
  • AAA: use #5e5945 as the text (7.02:1)
  • AA: or shift the background to #3d3d3d (4.5:1)
  • AAA: or shift the background to #1c1c1c (7.07:1)
Aaon black
8.71:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ada790 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ada790 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ada790
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ada790 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ada790-c4c09c-62aacb-2a2d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md