Color

#ada010

#ada010
hex#ada010
rgbrgb(173, 160, 16)
hslhsl(55, 83%, 37%)
oklchoklch(0.695 0.143 103.5)
Closest name: Countryside (#a4a404)Relative luminance 0.3406

Colors that go with #ada010

Charcoal, Champagne and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#101dad

#ad5110 · #6bad10

#10ada0 · #a010ad

Split-complementary

Open in tool →

#106bad · #5110ad

#10ad51 · #101dad · #ad106b

Contrast

#ada010 as textRatioAAAA largeAAAFix
Aaon white
2.69:1failfailfail
  • AA: use #7e740c as the text (4.78:1)
  • AAA: use #5d5609 as the text (7.5:1)
  • AA: or shift the background to #333333 (4.7:1)
  • AAA: or shift the background to #0f0f0f (7.13:1)
Aaon black
7.81:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ada010 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ada010 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ada010
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ada010 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ada010-bdbea2-4ea0df-282d1f-f1ede9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md