Color

#ad9dd2

#ad9dd2
hex#ad9dd2
rgbrgb(173, 157, 210)
hslhsl(258, 37%, 72%)
oklchoklch(0.728 0.077 298.3)
Closest name: Imperial Lilac (#a99fcf)Relative luminance 0.3765

Colors that go with #ad9dd2

Charcoal, Amber and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c2d29d

#9da8d2 · #c79dd2

#d2ad9d · #9dd2ad

Split-complementary

Open in tool →

#d2c79d · #a8d29d

#d29da8 · #c2d29d · #9dd2c7

Contrast

#ad9dd2 as textRatioAAAA largeAAAFix
Aaon white
2.46:1failfailfail
  • AA: use #8169ba as the text (4.5:1)
  • AAA: use #62489d as the text (7.16:1)
  • AA: or shift the background to #3b3b3b (4.55:1)
  • AAA: or shift the background to #1a1a1a (7.07:1)
Aaon black
8.53:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ad9dd2 as the background.

Brands using this color

Fonts for this mood

#ad9dd2 reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ad9dd2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ad9dd2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ad9dd2-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md