Color

#ad98cd

#ad98cd
hex#ad98cd
rgbrgb(173, 152, 205)
hslhsl(264, 35%, 70%)
oklchoklch(0.717 0.079 302.6)
Closest name: Imperial Lilac (#a99fcf)Relative luminance 0.3575

Colors that go with #ad98cd

Charcoal, Amber and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b8cd98

#989dcd · #c898cd

#cdad98 · #98cdad

Split-complementary

Open in tool →

#cdc898 · #9dcd98

#cd989d · #b8cd98 · #98cdc8

Contrast

#ad98cd as textRatioAAAA largeAAAFix
Aaon white
2.58:1failfailfail
  • AA: use #8464b4 as the text (4.71:1)
  • AAA: use #684997 as the text (7.03:1)
  • AA: or shift the background to #383838 (4.55:1)
  • AAA: or shift the background to #141414 (7.15:1)
Aaon black
8.15:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ad98cd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ad98cd reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ad98cd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ad98cd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ad98cd-b19cc4-dfd34e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md