Color

#ad9743

#ad9743
hex#ad9743
rgbrgb(173, 151, 67)
hslhsl(48, 44%, 47%)
oklchoklch(0.679 0.107 94.7)
Closest name: Backroom Ember (#a19250)Relative luminance 0.3142

Colors that go with #ad9743

Cadet Blue, Charcoal and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #ad9743

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4358ad

#ad6343 · #8dad43

#43ad97 · #9743ad

Split-complementary

Open in tool →

#438dad · #6343ad

#43ad63 · #4358ad · #ad438d

Contrast

#ad9743 as textRatioAAAA largeAAAFix
Aaon white
2.88:1failfailfail
  • AA: use #847433 as the text (4.64:1)
  • AAA: use #635727 as the text (7.18:1)
  • AA: or shift the background to #303030 (4.58:1)
  • AAA: or shift the background to #050505 (7.07:1)
Aaon black
7.28:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ad9743 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ad9743 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ad9743
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ad9743 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ad9743-c4c09c-62aacb-2a2d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md