Color

#ad76b7

#ad76b7
hex#ad76b7
rgbrgb(173, 118, 183)
hslhsl(291, 31%, 59%)
oklchoklch(0.645 0.112 321.2)
Closest name: Berries Galore (#ab7cb4)Relative luminance 0.2526

Colors that go with #ad76b7

Charcoal, Taupe and Medium Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#80b776

#8d76b7 · #b776a0

#b7ad76 · #76b7ad

Split-complementary

Open in tool →

#a0b776 · #76b78d

#b78d76 · #80b776 · #76a0b7

Contrast

#ad76b7 as textRatioAAAA largeAAAFix
Aaon white
3.47:1failpassfail
  • AA: use #9d5ba9 as the text (4.66:1)
  • AAA: use #794582 as the text (7.03:1)
  • AA: or shift the background to #212121 (4.64:1)
Aaon black
6.05:1passpassfail
  • AAA: use #b787c0 as the text (7.24:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ad76b7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #ad76b7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ad76b7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ad76b7-bf9fc1-a4cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md