Color

#ab309d

#ab309d
hex#ab309d
rgbrgb(171, 48, 157)
hslhsl(307, 56%, 43%)
oklchoklch(0.535 0.198 333)
Closest name: Amora Purple (#bb22aa)Relative luminance 0.1321

Colors that go with #ab309d

Sea Green, Denim and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#30ab3f

#7c30ab · #ab305f

#9dab30 · #309dab

Split-complementary

Open in tool →

#5fab30 · #30ab7c

#ab7c30 · #30ab3f · #305fab

Contrast

#ab309d as textRatioAAAA largeAAAFix
Aaon white
5.77:1passpassfail
  • AAA: use #932a87 as the text (7.19:1)
Aaon black
3.64:1failpassfail
  • AA: use #c337b3 as the text (4.52:1)
  • AAA: use #d770cb as the text (7.07:1)
  • AA: or shift the background to #e6e6e6 (4.62:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab309d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ab309d reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab309d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab309d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab309d-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md