Color

#ab078b

#ab078b
hex#ab078b
rgbrgb(171, 7, 139)
hslhsl(312, 92%, 35%)
oklchoklch(0.503 0.216 339.3)
Closest name: Katy Berry (#aa0077)Relative luminance 0.1067

Colors that go with #ab078b

Denim, Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#07ab28

#7a07ab · #ab0738

#8bab07 · #078bab

Split-complementary

Open in tool →

#38ab07 · #07ab7a

#ab7a07 · #07ab28 · #0738ab

Contrast

#ab078b as textRatioAAAA largeAAAFix
Aaon white
6.7:1passpassfail
  • AAA: use #a20783 as the text (7.26:1)
Aaon black
3.13:1failpassfail
  • AA: use #d709ae as the text (4.54:1)
  • AAA: use #f84fd6 as the text (7.08:1)
  • AA: or shift the background to #d4d4d4 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab078b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ab078b reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab078b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab078b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab078b-c19fb6-80cb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md