Wellness
Open in tool →Sage and terracotta feel natural and calm — the anti-hospital palette for wellbeing brands.
Color
#a98f66
#a98f66
hex
#a98f66rgb
rgb(169, 143, 102)hsl
hsl(37, 28%, 53%)oklch
oklch(0.664 0.064 78.7)Closest name: Bakery Brown (#ab9078)Relative luminance 0.2904
Colors that go with #a98f66
Cornflower Blue, Blush Pink and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Cornflower Blue #6495ed
complementaryshippedCornflower Blue sits directly opposite #a98f66 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Blush Pink #e8b4b8
shipped4 real palettes, including Estate and Blush put Blush Pink beside #a98f66, as the accent.
Burlywood #deb887
shippedBurlywood is paired with #a98f66 in 4 real palettes, including Kiln and Coffee Bar, as the accent.
Champagne #f7e7ce
shipped6 real palettes, including Darkroom and Coffee Bar put Champagne beside #a98f66, as the surface under it.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #a98f66: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #a98f66 in 6 real palettes, including Oatmeal and Cider, as the lead colour.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #a98f66: 5 real palettes, including Spline's brand system and Studio Grey, as the lead colour.
Firebrick #b22222
shippedDesigners have shipped Firebrick with #a98f66: 4 real palettes, including Newsprint and Fireside, as the lead colour.
Real palettes that use #a98f66
Tints & shades
Harmonies
Contrast
| #a98f66 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.08:1 | fail | pass | fail | |
Aaon black | 6.81:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a98f66 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#a98f66 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #a98f66
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #a98f66 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/a98f66-c4b99c-62bdcb-2c2d1f-f1eae9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md