Color

#a98498

#a98498
hex#a98498
rgbrgb(169, 132, 152)
hslhsl(328, 18%, 59%)
oklchoklch(0.655 0.053 345)
Closest name: Hatoba Pigeon (#95859c)Relative luminance 0.272

Colors that go with #a98498

Charcoal, Copper and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #a98498

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#84a995

#a884a9 · #a98485

#98a984 · #8498a9

Split-complementary

Open in tool →

#85a984 · #84a9a8

#a9a884 · #84a995 · #8485a9

Contrast

#a98498 as textRatioAAAA largeAAAFix
Aaon white
3.26:1failpassfail
  • AA: use #966981 as the text (4.53:1)
  • AAA: use #6f4d5f as the text (7.23:1)
  • AA: or shift the background to #262626 (4.64:1)
Aaon black
6.44:1passpassfail
  • AAA: use #b08d9f as the text (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a98498 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a98498 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a98498
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a98498 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a98498-c19fad-64cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md