Color

#a73fe4

#a73fe4
hex#a73fe4
rgbrgb(167, 63, 228)
hslhsl(278, 75%, 57%)
oklchoklch(0.588 0.24 309.6)
Closest name: Magenta Affair (#aa44dd)Relative luminance 0.1737

Colors that go with #a73fe4

Olive Drab, Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7be43f

#553fe4 · #e43fce

#e4a73f · #3fe4a7

Split-complementary

Open in tool →

#cee43f · #3fe455

#e4553f · #7be43f · #3fcee4

Contrast

#a73fe4 as textRatioAAAA largeAAAFix
Aaon white
4.69:1passpassfail
  • AAA: use #871cc4 as the text (7.02:1)
Aaon black
4.47:1failpassfail
  • AA: use #a944e4 as the text (4.63:1)
  • AAA: use #c279ec as the text (7.24:1)
  • AA: or shift the background to #fcfcfc (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a73fe4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a73fe4 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a73fe4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a73fe4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a73fe4-ba9cc4-bbcb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md