Color

#a72f97

#a72f97
hex#a72f97
rgbrgb(167, 47, 151)
hslhsl(308, 56%, 42%)
oklchoklch(0.525 0.192 333.9)
Closest name: Fandango (#b53389)Relative luminance 0.1248

Colors that go with #a72f97

Sea Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2fa73f

#7b2fa7 · #a72f5b

#97a72f · #2f97a7

Split-complementary

Open in tool →

#5ba72f · #2fa77b

#a77b2f · #2fa73f · #2f5ba7

Contrast

#a72f97 as textRatioAAAA largeAAAFix
Aaon white
6.01:1passpassfail
  • AAA: use #932a85 as the text (7.22:1)
Aaon black
3.5:1failpassfail
  • AA: use #c738b4 as the text (4.65:1)
  • AAA: use #d770c9 as the text (7.05:1)
  • AA: or shift the background to #e0e0e0 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a72f97 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a72f97 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a72f97
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a72f97 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a72f97-c19fb8-87cb62-2d1f25-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md