Color

#a697d8

#a697d8
hex#a697d8
rgbrgb(166, 151, 216)
hslhsl(254, 45%, 72%)
oklchoklch(0.713 0.095 294.5)
Closest name: Violet Velvet (#b19cd9)Relative luminance 0.352

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c9d897

#97a9d8 · #c797d8

#d8a697 · #97d8a6

Split-complementary

Open in tool →

#d8c797 · #a9d897

#d897a9 · #c9d897 · #97d8c7

Contrast

#a697d8 as textRatioAAAA largeAAAFix
Aaon white
2.61:1failfailfail
  • AA: use #7d67c5 as the text (4.55:1)
  • AAA: use #5d43b1 as the text (7.23:1)
  • AA: or shift the background to #363636 (4.63:1)
  • AAA: or shift the background to #141414 (7.05:1)
Aaon black
8.04:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a697d8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a697d8 reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a697d8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a697d8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a697d8-aa9cc4-dfbb4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md