Color

#a23499

#a23499
hex#a23499
rgbrgb(162, 52, 153)
hslhsl(305, 51%, 42%)
oklchoklch(0.523 0.185 331.3)
Closest name: Fandango (#b53389)Relative luminance 0.1244

Colors that go with #a23499

Sea Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#34a23e

#7434a2 · #a23462

#99a234 · #3499a2

Split-complementary

Open in tool →

#62a234 · #34a274

#a27434 · #34a23e · #3462a2

Contrast

#a23499 as textRatioAAAA largeAAAFix
Aaon white
6.02:1passpassfail
  • AAA: use #922f8a as the text (7.01:1)
Aaon black
3.49:1failpassfail
  • AA: use #c13eb6 as the text (4.63:1)
  • AAA: use #d274ca as the text (7.09:1)
  • AA: or shift the background to #e0e0e0 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a23499 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a23499 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a23499
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a23499 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a23499-c19fba-8ccb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md