Color

#a098a4

#a098a4
hex#a098a4
rgbrgb(160, 152, 164)
hslhsl(280, 6%, 62%)
oklchoklch(0.69 0.02 314.7)
Closest name: Machinery (#9999aa)Relative luminance 0.3261

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9ca498

#9a98a4 · #a498a2

#a4a098 · #98a4a0

Split-complementary

Open in tool →

#a2a498 · #98a49a

#a49a98 · #9ca498 · #98a2a4

Contrast

#a098a4 as textRatioAAAA largeAAAFix
Aaon white
2.79:1failfailfail
  • AA: use #7d7382 as the text (4.52:1)
  • AAA: use #5e5661 as the text (7.05:1)
  • AA: or shift the background to #333333 (4.53:1)
  • AAA: or shift the background to #0a0a0a (7.09:1)
Aaon black
7.52:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a098a4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a098a4 reads as neutral, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a098a4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a098a4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a098a4-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md