Color

#998ea4

#998ea4
hex#998ea4
rgbrgb(153, 142, 164)
hslhsl(270, 11%, 60%)
oklchoklch(0.664 0.034 307.9)
Closest name: Hatoba Pigeon (#95859c)Relative luminance 0.288

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#99a48e

#8e8ea4 · #a48ea4

#a4998e · #8ea499

Split-complementary

Open in tool →

#a4a48e · #8ea48e

#a48e8e · #99a48e · #8ea4a4

Contrast

#998ea4 as textRatioAAAA largeAAAFix
Aaon white
3.11:1failpassfail
  • AA: use #7d6f8b as the text (4.65:1)
  • AAA: use #5e5469 as the text (7.12:1)
  • AA: or shift the background to #2b2b2b (4.56:1)
Aaon black
6.76:1passpassfail
  • AAA: use #9c91a6 as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #998ea4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #998ea4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #998ea4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/998ea4-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md