Color

#996ea6

#996ea6
hex#996ea6
rgbrgb(153, 110, 166)
hslhsl(286, 24%, 54%)
oklchoklch(0.602 0.096 318.2)
Closest name: Crown Jewels (#946dad)Relative luminance 0.2068

Colors that go with #996ea6

Charcoal, Taupe and Olive Drab lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7ba66e

#7d6ea6 · #a66e97

#a6996e · #6ea699

Split-complementary

Open in tool →

#97a66e · #6ea67d

#a67d6e · #7ba66e · #6e97a6

Contrast

#996ea6 as textRatioAAAA largeAAAFix
Aaon white
4.09:1failpassfail
  • AA: use #9264a0 as the text (4.61:1)
  • AAA: use #6d4a78 as the text (7.24:1)
  • AA: or shift the background to #141414 (4.51:1)
Aaon black
5.14:1passpassfail
  • AAA: use #ad8ab7 as the text (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #996ea6 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #996ea6
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #996ea6 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/996ea6-bd9fc1-adcb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md