Color

#98add7

#98add7
hex#98add7
rgbrgb(152, 173, 215)
hslhsl(220, 44%, 72%)
oklchoklch(0.746 0.065 264.1)
Closest name: Birdie Num Num (#89acda)Relative luminance 0.4147

Colors that go with #98add7

Charcoal, Sand and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d7c298

#98cdd7 · #a398d7

#d798ad · #add798

Split-complementary

Open in tool →

#d7a398 · #cdd798

#d798cd · #d7c298 · #98d7a3

Contrast

#98add7 as textRatioAAAA largeAAAFix
Aaon white
2.26:1failfailfail
  • AA: use #4f73ba as the text (4.67:1)
  • AAA: use #395793 as the text (7.1:1)
  • AA: or shift the background to #404040 (4.59:1)
  • AAA: or shift the background to #212121 (7.13:1)
Aaon black
9.29:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98add7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#98add7 reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #98add7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98add7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98add7-9ca5c4-df694e-211f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md