Color

#989bf0

#989bf0
hex#989bf0
rgbrgb(152, 155, 240)
hslhsl(238, 75%, 77%)
oklchoklch(0.721 0.123 281.3)
Closest name: Cold Lips (#9ba0ef)Relative luminance 0.3641

Colors that go with #989bf0

Charcoal, Dark Khaki and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f0ed98

#98c7f0 · #c198f0

#f0989b · #9bf098

Split-complementary

Open in tool →

#f0c198 · #c7f098

#f098c7 · #f0ed98 · #98f0c1

Contrast

#989bf0 as textRatioAAAA largeAAAFix
Aaon white
2.54:1failfailfail
  • AA: use #6367e9 as the text (4.52:1)
  • AAA: use #363ce2 as the text (7.24:1)
  • AA: or shift the background to #383838 (4.62:1)
  • AAA: or shift the background to #171717 (7.07:1)
Aaon black
8.28:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #989bf0 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#989bf0 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #989bf0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #989bf0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/989bf0-9f9cc4-df944e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md