Color

#989bcd

#989bcd
hex#989bcd
rgbrgb(152, 155, 205)
hslhsl(237, 35%, 70%)
oklchoklch(0.705 0.073 281.7)
Closest name: Azureno (#8fa0d5)Relative luminance 0.3453

Colors that go with #989bcd

Charcoal, Amber and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #989bcd

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cdcb98

#98b5cd · #b098cd

#cd989a · #9acd98

Split-complementary

Open in tool →

#cdb098 · #b5cd98

#cd98b5 · #cdcb98 · #98cdb0

Contrast

#989bcd as textRatioAAAA largeAAAFix
Aaon white
2.66:1failfailfail
  • AA: use #6b6fb8 as the text (4.57:1)
  • AAA: use #4c509e as the text (7.12:1)
  • AA: or shift the background to #363636 (4.55:1)
  • AAA: or shift the background to #121212 (7.05:1)
Aaon black
7.91:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #989bcd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#989bcd reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #989bcd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #989bcd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/989bcd-9f9cc4-df924e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md