Color

#989b97

#989b97
hex#989b97
rgbrgb(152, 155, 151)
hslhsl(105, 2%, 60%)
oklchoklch(0.686 0.007 137.8)
Closest name: Dark Ages (#9698a3)Relative luminance 0.3235

Colors that go with #989b97

Charcoal, Blush Pink and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #989b97

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9a979b

#9a9b97 · #979b98

#97989b · #9b9798

Split-complementary

Open in tool →

#98979b · #9b979a

#979a9b · #9a979b · #9b9897

Contrast

#989b97 as textRatioAAAA largeAAAFix
Aaon white
2.81:1failfailfail
  • AA: use #727570 as the text (4.67:1)
  • AAA: use #565855 as the text (7.19:1)
  • AA: or shift the background to #303030 (4.7:1)
  • AAA: or shift the background to #0a0a0a (7.04:1)
Aaon black
7.47:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #989b97 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#989b97 reads as neutral, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #989b97
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #989b97 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/989b97-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md