Color

#989ae7

#989ae7
hex#989ae7
rgbrgb(152, 154, 231)
hslhsl(238, 62%, 75%)
oklchoklch(0.715 0.112 282)
Closest name: Cold Lips (#9ba0ef)Relative luminance 0.3556

Colors that go with #989ae7

Charcoal, Dark Khaki and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#e7e498

#98c2e7 · #bd98e7

#e7989a · #9ae798

Split-complementary

Open in tool →

#e7bd98 · #c2e798

#e798c2 · #e7e498 · #98e7bd

Contrast

#989ae7 as textRatioAAAA largeAAAFix
Aaon white
2.59:1failfailfail
  • AA: use #666adb as the text (4.52:1)
  • AAA: use #3d42d1 as the text (7.25:1)
  • AA: or shift the background to #383838 (4.53:1)
  • AAA: or shift the background to #141414 (7.12:1)
Aaon black
8.11:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #989ae7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#989ae7 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #989ae7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #989ae7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/989ae7-9f9cc4-df944e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md