Color

#98509b

#98509b
hex#98509b
rgbrgb(152, 80, 155)
hslhsl(298, 32%, 46%)
oklchoklch(0.546 0.138 325.8)
Closest name: Bermuda Onion (#9d5a8f)Relative luminance 0.1478

Colors that go with #98509b

Sea Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#529b50

#73509b · #9b5078

#9b9850 · #509b98

Split-complementary

Open in tool →

#789b50 · #509b73

#9b7350 · #529b50 · #50789b

Contrast

#98509b as textRatioAAAA largeAAAFix
Aaon white
5.31:1passpassfail
  • AAA: use #7e4280 as the text (7.05:1)
Aaon black
3.96:1failpassfail
  • AA: use #a657a8 as the text (4.55:1)
  • AAA: use #bd82bf as the text (7.11:1)
  • AA: or shift the background to #ededed (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98509b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #98509b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98509b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98509b-c19fbe-98cb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md