Color

#9840a0

#9840a0
hex#9840a0
rgbrgb(152, 64, 160)
hslhsl(295, 43%, 44%)
oklchoklch(0.526 0.168 324.3)
Closest name: Fuchsia Pheromone (#9f4cb7)Relative luminance 0.1288

Colors that go with #9840a0

Sea Green, Denim and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#48a040

#6840a0 · #a04078

#a09840 · #40a098

Split-complementary

Open in tool →

#78a040 · #40a068

#a06840 · #48a040 · #4078a0

Contrast

#9840a0 as textRatioAAAA largeAAAFix
Aaon white
5.87:1passpassfail
  • AAA: use #84378b as the text (7.24:1)
Aaon black
3.58:1failpassfail
  • AA: use #af4cb8 as the text (4.55:1)
  • AAA: use #c47ccb as the text (7.09:1)
  • AA: or shift the background to #e3e3e3 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9840a0 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9840a0 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9840a0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9840a0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9840a0-c19fbf-9dcb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md