Color

#97aa9c

#97aa9c
hex#97aa9c
rgbrgb(151, 170, 156)
hslhsl(136, 10%, 63%)
oklchoklch(0.719 0.029 153.7)
Closest name: Moorland (#a6ab9b)Relative luminance 0.3773

Colors that go with #97aa9c

Charcoal, Blue and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #97aa9c

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#aa97a5

#9caa97 · #97aaa6

#9c97aa · #aa9c97

Split-complementary

Open in tool →

#a697aa · #aa979c

#979caa · #aa97a5 · #aaa697

Contrast

#97aa9c as textRatioAAAA largeAAAFix
Aaon white
2.46:1failfailfail
  • AA: use #657b6b as the text (4.57:1)
  • AAA: use #4c5d50 as the text (7.03:1)
  • AA: or shift the background to #3b3b3b (4.56:1)
  • AAA: or shift the background to #1a1a1a (7.08:1)
Aaon black
8.55:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97aa9c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #97aa9c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97aa9c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97aa9c-a2bead-b959d4-1f2d29-ebf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md