Color

#a697aa

#a697aa
hex#a697aa
rgbrgb(166, 151, 170)
hslhsl(287, 10%, 63%)
oklchoklch(0.695 0.032 319.1)
Closest name: Machinery (#9999aa)Relative luminance 0.3314

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9baa97

#9d97aa · #aa97a5

#aaa697 · #97aaa6

Split-complementary

Open in tool →

#a5aa97 · #97aa9d

#aa9d97 · #9baa97 · #97a5aa

Contrast

#a697aa as textRatioAAAA largeAAAFix
Aaon white
2.75:1failfailfail
  • AA: use #847089 as the text (4.51:1)
  • AAA: use #615365 as the text (7.16:1)
  • AA: or shift the background to #333333 (4.59:1)
  • AAA: or shift the background to #0d0d0d (7.06:1)
Aaon black
7.63:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a697aa as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #a697aa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a697aa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a697aa-bd9fc1-abcb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md