Color

#979dbf

#979dbf
hex#979dbf
rgbrgb(151, 157, 191)
hslhsl(231, 24%, 67%)
oklchoklch(0.703 0.05 277.2)
Closest name: Easter Egg (#8e97c7)Relative luminance 0.3445

Colors that go with #979dbf

Charcoal, Sand and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #979dbf

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bfb997

#97b1bf · #a597bf

#bf979d · #9dbf97

Split-complementary

Open in tool →

#bfa597 · #b1bf97

#bf97b1 · #bfb997 · #97bfa5

Contrast

#979dbf as textRatioAAAA largeAAAFix
Aaon white
2.66:1failfailfail
  • AA: use #6a73a4 as the text (4.56:1)
  • AAA: use #4e557e as the text (7.18:1)
  • AA: or shift the background to #363636 (4.54:1)
  • AAA: or shift the background to #121212 (7.04:1)
Aaon black
7.89:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #979dbf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #979dbf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #979dbf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/979dbf-9c9ec4-df834e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md