Color

#978ea4

#978ea4
hex#978ea4
rgbrgb(151, 142, 164)
hslhsl(265, 11%, 60%)
oklchoklch(0.662 0.034 304)
Closest name: Cool Gray (#8c92ac)Relative luminance 0.2861

Colors that go with #978ea4

Charcoal, Olive Drab and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #978ea4

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9ba48e

#8e90a4 · #a28ea4

#a4978e · #8ea497

Split-complementary

Open in tool →

#a4a28e · #90a48e

#a48e90 · #9ba48e · #8ea4a2

Contrast

#978ea4 as textRatioAAAA largeAAAFix
Aaon white
3.12:1failpassfail
  • AA: use #7d718e as the text (4.54:1)
  • AAA: use #5d5469 as the text (7.15:1)
  • AA: or shift the background to #2b2b2b (4.53:1)
Aaon black
6.72:1passpassfail
  • AAA: use #9c93a9 as the text (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #978ea4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #978ea4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #978ea4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/978ea4-b19cc4-dfd54e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md