Color

#9779b9

#9779b9
hex#9779b9
rgbrgb(151, 121, 185)
hslhsl(268, 31%, 60%)
oklchoklch(0.629 0.099 305.2)
Closest name: Crown Jewels (#946dad)Relative luminance 0.2376

Colors that go with #9779b9

Charcoal, Taupe and Olive Drab lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9bb979

#797bb9 · #b779b9

#b99779 · #79b997

Split-complementary

Open in tool →

#b9b779 · #7bb979

#b9797b · #9bb979 · #79b9b7

Contrast

#9779b9 as textRatioAAAA largeAAAFix
Aaon white
3.65:1failpassfail
  • AA: use #8765ae as the text (4.66:1)
  • AAA: use #694a8c as the text (7.1:1)
  • AA: or shift the background to #1f1f1f (4.51:1)
Aaon black
5.75:1passpassfail
  • AAA: use #a78dc3 as the text (7.24:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9779b9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #9779b9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9779b9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9779b9-b39cc4-dfdc4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md