Color

#976d9c

#976d9c
hex#976d9c
rgbrgb(151, 109, 156)
hslhsl(294, 19%, 52%)
oklchoklch(0.594 0.085 322.9)
Closest name: Crown Jewels (#946dad)Relative luminance 0.1992

Colors that go with #976d9c

Charcoal, Sea Green and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#729c6d

#806d9c · #9c6d89

#9c976d · #6d9c97

Split-complementary

Open in tool →

#899c6d · #6d9c80

#9c806d · #729c6d · #6d899c

Contrast

#976d9c as textRatioAAAA largeAAAFix
Aaon white
4.21:1failpassfail
  • AA: use #936798 as the text (4.53:1)
  • AAA: use #6d4c70 as the text (7.2:1)
  • AA: or shift the background to #0f0f0f (4.55:1)
Aaon black
4.98:1passpassfail
  • AAA: use #ad8cb1 as the text (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #976d9c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #976d9c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #976d9c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/976d9c-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md