Color

#97595b

#97595b
hex#97595b
rgbrgb(151, 89, 91)
hslhsl(358, 26%, 47%)
oklchoklch(0.535 0.082 18.1)
Closest name: Annatto (#8c5341)Relative luminance 0.1448

Colors that go with #97595b

Teal, Champagne and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #97595b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#599795

#97597a · #977659

#5b9759 · #595b97

Split-complementary

Open in tool →

#599776 · #597a97

#7a9759 · #599795 · #765997

Contrast

#97595b as textRatioAAAA largeAAAFix
Aaon white
5.39:1passpassfail
  • AAA: use #7d4a4b as the text (7.11:1)
Aaon black
3.9:1failpassfail
  • AA: use #a46567 as the text (4.64:1)
  • AAA: use #bb8b8d as the text (7.19:1)
  • AA: or shift the background to #ebebeb (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97595b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#97595b reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #97595b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97595b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97595b-c49f9c-62cb95-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md