Color

#970dce

#970dce
hex#970dce
rgbrgb(151, 13, 206)
hslhsl(283, 88%, 43%)
oklchoklch(0.518 0.254 311.8)
Closest name: darkviolet (#9400d3)Relative luminance 0.1132

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#44ce0d

#370dce · #ce0da4

#ce970d · #0dce97

Split-complementary

Open in tool →

#a4ce0d · #0dce37

#ce370d · #44ce0d · #0da4ce

Contrast

#970dce as textRatioAAAA largeAAAFix
Aaon white
6.43:1passpassfail
  • AAA: use #8d0cc0 as the text (7.13:1)
Aaon black
3.26:1failpassfail
  • AA: use #b827f1 as the text (4.6:1)
  • AAA: use #ce6af6 as the text (7.02:1)
  • AA: or shift the background to #d9d9d9 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #970dce as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#970dce reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #970dce
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #970dce and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/970dce-bb9fc1-b2cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md