Color

#9700bd

#9700bd
hex#9700bd
rgbrgb(151, 0, 189)
hslhsl(288, 100%, 37%)
oklchoklch(0.502 0.245 316.6)
Closest name: Nebula (#a104c3)Relative luminance 0.1025

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#26bd00

#3900bd · #bd0084

#bd9700 · #00bd97

Split-complementary

Open in tool →

#84bd00 · #00bd39

#bd3900 · #26bd00 · #0084bd

Contrast

#9700bd as textRatioAAAA largeAAAFix
Aaon white
6.88:1passpassfail
  • AAA: use #9300b8 as the text (7.16:1)
Aaon black
3.05:1failpassfail
  • AA: use #c400f5 as the text (4.67:1)
  • AAA: use #de5cff as the text (7.08:1)
  • AA: or shift the background to #d1d1d1 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9700bd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9700bd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9700bd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9700bd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9700bd-be9fc1-aacb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md