Color

#969dc0

#969dc0
hex#969dc0
rgbrgb(150, 157, 192)
hslhsl(230, 25%, 67%)
oklchoklch(0.703 0.052 276.1)
Closest name: Easter Egg (#8e97c7)Relative luminance 0.344

Colors that go with #969dc0

Charcoal, Sand and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #969dc0

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c0b996

#96b2c0 · #a496c0

#c0969d · #9dc096

Split-complementary

Open in tool →

#c0a496 · #b2c096

#c096b2 · #c0b996 · #96c0a4

Contrast

#969dc0 as textRatioAAAA largeAAAFix
Aaon white
2.66:1failfailfail
  • AA: use #6973a5 as the text (4.57:1)
  • AAA: use #4d5580 as the text (7.18:1)
  • AA: or shift the background to #363636 (4.53:1)
  • AAA: or shift the background to #121212 (7.03:1)
Aaon black
7.88:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #969dc0 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #969dc0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #969dc0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/969dc0-9c9ec4-df814e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md