Color

#969c7c

#969c7c
hex#969c7c
rgbrgb(150, 156, 124)
hslhsl(71, 14%, 55%)
oklchoklch(0.679 0.046 116.3)
Closest name: Bonsai Garden (#9e9e7c)Relative luminance 0.3172

Colors that go with #969c7c

Charcoal, Medium Purple and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #969c7c

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#827c9c

#9c927c · #869c7c

#7c969c · #9c7c96

Split-complementary

Open in tool →

#7c869c · #927c9c

#7c9c92 · #827c9c · #9c7c86

Contrast

#969c7c as textRatioAAAA largeAAAFix
Aaon white
2.86:1failfailfail
  • AA: use #72775a as the text (4.66:1)
  • AAA: use #565a44 as the text (7.14:1)
  • AA: or shift the background to #303030 (4.62:1)
  • AAA: or shift the background to #080808 (7:1)
Aaon black
7.34:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #969c7c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

mcpConnect your agent — build around #969c7c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #969c7c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/969c7c-b6bea2-4e7adf-252d1f-f1efe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md