Color

#96993d

#96993d
hex#96993d
rgbrgb(150, 153, 61)
hslhsl(62, 43%, 42%)
oklchoklch(0.662 0.115 110.9)
Closest name: Chorus of Frogs (#8c9632)Relative luminance 0.296

Colors that go with #96993d

Charcoal, Medium Purple and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#403d99

#996e3d · #68993d

#3d9699 · #993d96

Split-complementary

Open in tool →

#3d6899 · #6e3d99

#3d996e · #403d99 · #993d68

Contrast

#96993d as textRatioAAAA largeAAAFix
Aaon white
3.03:1failpassfail
  • AA: use #767830 as the text (4.67:1)
  • AAA: use #595b24 as the text (7.13:1)
  • AA: or shift the background to #2b2b2b (4.67:1)
Aaon black
6.92:1passpassfail
  • AAA: use #9a9d3f as the text (7.27:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #96993d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #96993d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #96993d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/96993d-babea2-4e8fdf-272d1f-f1eee9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md