Color

#968cd9

#968cd9
hex#968cd9
rgbrgb(150, 140, 217)
hslhsl(248, 50%, 70%)
oklchoklch(0.679 0.112 289)
Closest name: Perrywinkle (#8f8ce7)Relative luminance 0.3025

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cfd98c

#8ca8d9 · #bd8cd9

#d9968c · #8cd996

Split-complementary

Open in tool →

#d9bd8c · #a8d98c

#d98ca8 · #cfd98c · #8cd9bd

Contrast

#968cd9 as textRatioAAAA largeAAAFix
Aaon white
2.98:1failfailfail
  • AA: use #7466cc as the text (4.65:1)
  • AAA: use #5444c1 as the text (7.06:1)
  • AA: or shift the background to #2e2e2e (4.56:1)
  • AAA: or shift the background to #000000 (7.05:1)
Aaon black
7.05:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #968cd9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#968cd9 reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #968cd9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #968cd9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/968cd9-a69cc4-dfac4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md