Color

#968c6e

#968c6e
hex#968c6e
rgbrgb(150, 140, 110)
hslhsl(45, 16%, 51%)
oklchoklch(0.641 0.044 91.8)
Closest name: Antique (#8b846d)Relative luminance 0.2637

Colors that go with #968c6e

Charcoal, Cornflower Blue and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #968c6e

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6e7896

#96786e · #8c966e

#6e968c · #8c6e96

Split-complementary

Open in tool →

#6e8c96 · #786e96

#6e9678 · #6e7896 · #966e8c

Contrast

#968c6e as textRatioAAAA largeAAAFix
Aaon white
3.35:1failpassfail
  • AA: use #7f765c as the text (4.52:1)
  • AAA: use #5f5845 as the text (7.07:1)
  • AA: or shift the background to #262626 (4.52:1)
Aaon black
6.27:1passpassfail
  • AAA: use #9f957a as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #968c6e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#968c6e reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #968c6e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #968c6e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/968c6e-c4be9c-62afcb-2b2d1f-f1ebe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md