Color

#968aa8

#968aa8
hex#968aa8
rgbrgb(150, 138, 168)
hslhsl(264, 15%, 60%)
oklchoklch(0.654 0.046 303.3)
Closest name: Hatoba Pigeon (#95859c)Relative luminance 0.2749

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9ca88a

#8a8da8 · #a58aa8

#a8968a · #8aa896

Split-complementary

Open in tool →

#a8a58a · #8da88a

#a88a8d · #9ca88a · #8aa8a5

Contrast

#968aa8 as textRatioAAAA largeAAAFix
Aaon white
3.23:1failpassfail
  • AA: use #7e6f95 as the text (4.57:1)
  • AAA: use #5e526f as the text (7.21:1)
  • AA: or shift the background to #292929 (4.5:1)
Aaon black
6.5:1passpassfail
  • AAA: use #9e92af as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #968aa8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #968aa8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #968aa8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/968aa8-b19cc4-dfd34e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md