Color

#96545e

#96545e
hex#96545e
rgbrgb(150, 84, 94)
hslhsl(351, 28%, 46%)
oklchoklch(0.526 0.088 10.8)
Closest name: Annatto (#8c5341)Relative luminance 0.1363

Colors that go with #96545e

Dark Olive Green, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #96545e

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#54968c

#96547f · #966b54

#5e9654 · #545e96

Split-complementary

Open in tool →

#54966b · #547f96

#7f9654 · #54968c · #6b5496

Contrast

#96545e as textRatioAAAA largeAAAFix
Aaon white
5.64:1passpassfail
  • AAA: use #7f4850 as the text (7.13:1)
Aaon black
3.73:1failpassfail
  • AA: use #a7626d as the text (4.61:1)
  • AAA: use #bd8991 as the text (7.15:1)
  • AA: or shift the background to #e6e6e6 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #96545e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#96545e reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #96545e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #96545e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/96545e-c49c9e-62cb89-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md