Color

#960d88

#960d88
hex#960d88
rgbrgb(150, 13, 136)
hslhsl(306, 84%, 32%)
oklchoklch(0.468 0.202 333.5)
Closest name: darkmagenta (#8b008b)Relative luminance 0.0855

Colors that go with #960d88

Denim, Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0d961b

#5f0d96 · #960d44

#88960d · #0d8896

Split-complementary

Open in tool →

#44960d · #0d965f

#965f0d · #0d961b · #0d4496

Contrast

#960d88 as textRatioAAAA largeAAAFix
Aaon white
7.75:1passpasspassPasses AAA — no fix needed.
Aaon black
2.71:1failfailfail
  • AA: use #d312c0 as the text (4.62:1)
  • AAA: use #f056e1 as the text (7.12:1)
  • AA: or shift the background to #c7c7c7 (4.58:1)
  • AAA: or shift the background to #f5f5f5 (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #960d88 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#960d88 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #960d88
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #960d88 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/960d88-c19fb9-8acb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md